Most people see this term and one word comes to mind - "pens". While customized pens are indeed a very popular promotional item, they are not by any stretch the ONLY item. Here's just a partial list of other popular promotional items:

Apparel (caps, t-shirts)
Bags & Hip Packs
Buttons & Lanyards
Calculators
Clocks, Watches
Coffee Mugs or Thermoses
Computer Accessories (mousepads, monitor stickers)
Desktop Items (pen holder, letter rack)
Food & Drink
Golf Accessories (tees, club covers)
Keychains
Outdoors & Sports
Paper Products (pre-printed postcards, Post-It Notes)
Portfolio Cases
Travel Items (passport covers, luggage tags)


And that's just a partial list. There are dozens of other items you can customize to promote your business with at trade shows, mixers, and seminars. RMC Marketing has the connections and the innovation to find just the right promotional item for you.

BRAND RECOGNITION and MESSAGE RETENTION

You want your customers to remember who you are, right? When they're stuck on a problem, the day's running late, and they need some help NOW, who are they going to think of? Someone who makes themselves easily visible to them. Someone with whom they feel familiar enough to trust to handle their problems.

This is called 'message retention'. Promotional items are excellent for message retention - they repeat essential information about your business over and over enough to stick in your customers' minds. A well-designed promotional product is the tangible equivalent of standing across the room, waving your arms, and screaming, "OVER HERE!"

Make sure all your customers are no more than an arm's reach away from your promotions. Trust RMC Marketing to give you the best match between a promotional item and effective marketing.

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